Posted by : Tom Doyle in (Internet & Computers, Online Marketing) 8th Aug, 2006
Google wins battle to serve ads to MySpace
Google, the search engine giant, has won the rights to serve search and keyword services to MySpace.com
The battle to win this right was rumoured to have been fought out by Google, Yahoo! and Microsoft.
Google have agreed to make minimum revenue share payments to Fox Interactive of $900 million, based on certain criteria.
MySpace currently use Yahoo! (via Overture) for this service. The current deal with Yahoo! ends at the end of October 2006.
