Posts Tagged Adobe Flash

HTML5 – What’s it all about and why should I care?

In the wonderful world of the Internet and web development, techies love creating the latest buzzwords. But it’s the other marketing types who love to latch onto these buzzwords in some vein attempt to sound technical and of course create a new little industry for themselves that irk me a lot.

The “Web 2.0” buzz term seems to be becoming a little stale in the minds of marketeers, so now they have started to latch onto the latest and greatest development in the world of the web in the shape of HTML 5. We’ve even heard Steve Balmer of the Apple use it as an excuse not to put Adobe Flash on this “i” products. But unlike “Web 2.0”, HTML 5 is actually “something” and not just a concept for marketers to use in their sales speeches.

HTML5 is put simply the next generation of HTML. It is a massive overhaul to once very static and limited mark up language. No longer will we have to rely on third party applications such as Adobe Flash to play videos or even third party javascript to create a WYSIWYG editable form field. From a web designers point of view, this takes away massive headaches. From a web user point of view, it should reduce the number of third party plug-ins required to view a website. There’s so much more to HTML5 that I could easily write a book on it. Suffice to say, it’s definitely an exciting time to be involved in the web industry and be part of this revolutionary change.

Someone posted this image on Twitter today (I’m sorry I can’t remember who you are!) which exlpains it better than I ever could. Even for the non-techie, looking at what features are supported or will be supported by the leading browsers is an interesting read. A lot of people will clearly have to change their browser of choice to be part of this change!

HTML 5 - What is it?

HTML 5 - Click to enlarge!

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Adobe open up Flash for Google & Yahoo!

Adobe Flash CS3 Professional

Adobe released a press release today, stating that they are teaming up with search industry leaders, namely Google & Yahoo! to “improve search results of dynamic web content”.

Adobe have given Google & Yahoo! access to the Adobe Flash technology to allow them to improve their ability to index flash files/websites.

So what does this mean for us, the search engine optimisers and web developers? Well at the moment, very little it seems. We’ve all known for quite sometime that Google has been able to follow links and index some content from within a flash flash file. At the moment, all this does is give Google and Yahoo! insider information on how they can get to information, previously unavailable from within the flash file.

Will it make a difference? Will flash websites now have a better change of being indexed? In my opinion, I don’t think this will ever happen. Flash just doesn’t offer the flexibility that plain text based HTML does. You’ve a lot more scope within plain HTML than Flash to optimise your website.

It’s an interesting development, but not one I see making a huge difference for a long time.

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